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The brand’s recently launched Solo Shadow eyeshadow generated over $1 million in sales within two weeks of launch.
February 1, 2024
By: Lianna Albrizio
Associate Editor
In its third year of business, Merit drove more than $100 million in omni-channel retail sales in 2023, the company reported. Over 80% of Merit’s product lineup have been best-sellers at Sephora in their clean category, like the Minimalist Complexion Stick, Flush Balm blush, and the recently launched Solo Shadow eyeshadow, which generated over $1 million in sales within two weeks of launch. About Merit CEO Philippe Pinatel Philippe Pinatel has been appointed as company CEO. He ...
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